'Not the biggest, just the best'…Great Customer Service, Over 35 years in Ski Business, Top of the line Rental Equipment, Open early till late for your convenience, Progressive Daily Discounts ($4 OFF 1st day, $5 OFF 2nd day, $6 OFF 3rd day, etc.), Group Rates, We’ll match any price in town, Se Habla Espanol-Ask for Wally. Call or come by the #1 Ski Shop in Ruidoso!